The Chequers
High Street, Thornham, Hunstanton, UK
Raw Averages Extracted:
- Menu Average Mark-up: 168% (Lose 1 pt for every 10% above 100% across the menu)
- Menu Average Crowd Score: 3.9 (Lose 1 pt for every 0.1 decrease below 4.5 across the menu)
- Menu Average Glass Tax: 9%(Drops 1 pt for every 2% of glass tax applied. Benchmarked exclusively on the standard 175ml pour.)
- Menu Discovery: 25 / 25 (AI extracted: 27 bottles (5 pts — 1 pt per 5 bottles), 17 grapes (10 pts — 1 pt per 1.5 grapes), and 21 regions (10 pts — 1 pt per region))
SavvySipper scores are 100% algorithmically generated. Claim your menu to identify hidden margin leaks, highlight competitive pours, and see exactly what your customers see.
TGWG's Verdict
The Good Wine Guide“The Chequers wine list offers a beautifully curated balance of classic European origins and vibrant New World estates. Prestigious Burgundy allocations and expressive Margaux magnums demonstrate real cellar depth alongside precise everyday pours. No wines by the glass beat bottle pricing per-ml, but quality across all tiers remains impeccably high.”
Cotes De Provence “Whispering Angel”, France
Côtes de Provence, France
Same value as the bottle — the 125ml glass (£6.50) has zero extra markup for ordering a single glass.
Priced close to shop price (est. £75 retail) — just a +49% markup compared to the usual 200%+ restaurant markup.
TGWG's Verdict
The Good Wine Guide“The Chequers wine list offers a beautifully curated balance of classic European origins and vibrant New World estates. Prestigious Burgundy allocations and expressive Margaux magnums demonstrate real cellar depth alongside precise everyday pours. No wines by the glass beat bottle pricing per-ml, but quality across all tiers remains impeccably high.”
Cotes De Provence “Whispering Angel”, France
Same value as the bottle — the 125ml glass (£6.50) has zero extra markup for ordering a single glass.
Priced close to shop price (est. £75 retail) — just a +49% markup compared to the usual 200%+ restaurant markup.
Montagny Les Coeres, Burgundy, France 2021
Burgundy, France
Montagny Les Coeres, Burgundy, France 2021
Estate Reisling, Marlborough, New Zealand
Marlborough, New Zealand
Estate Reisling, Marlborough, New Zealand
Pinot Gris Classic, Famille Hugel, Alsace, France 2016
Alsace, France
Pinot Gris Classic, Famille Hugel, Alsace, France 2016
Mâcon Blanc “Les Preludes”, France
Mâconnais, Burgundy, France
Mâcon Blanc “Les Preludes”, France
Raw Averages Extracted:
- Menu Average Mark-up: 168% (Lose 1 pt for every 10% above 100% across the menu)
- Menu Average Crowd Score: 3.9 (Lose 1 pt for every 0.1 decrease below 4.5 across the menu)
- Menu Average Glass Tax: 9%(Drops 1 pt for every 2% of glass tax applied. Benchmarked exclusively on the standard 175ml pour.)
- Menu Discovery: 25 / 25 (AI extracted: 27 bottles (5 pts — 1 pt per 5 bottles), 17 grapes (10 pts — 1 pt per 1.5 grapes), and 21 regions (10 pts — 1 pt per region))
SavvySipper scores are 100% algorithmically generated. Claim your menu to identify hidden margin leaks, highlight competitive pours, and see exactly what your customers see.